COTY Prestige | Product Branding at POS

COTY Prestige - with POS system PowerTower

With due regard for sustainability, FREY UND FREY designed and implemented the innovative POS system– The PowerTower - for the perfume and cosmetic firm COTY Prestige. It enables adaptation of the respective product branding quickly and cost-effectively, as shown by the examples of Calvin Klein REVEAL or Chloé LOVE STORY.